Solution
Validation βœ…

In one week, organisations can rigorously test and refine product concepts and ideas using our Solution Validation framework. Bridging the gap between theoretical designs and practical applications, we ensure the solutions stack up commercially, and perform in real-world scenarios.

  • An expanded decorative image displaying our Research work with Hastings Direct
  • Collaborative feedback remote session of Glue with Hafele UK about the design of the Product page specification

By validating solutions, organisations can avoid costly missteps and focus on features that add real value to users' experiences. This framework is pivotal in transforming concepts into successful, market-ready products.

This framework is ideal when:

Testing solution hypotheses and product prototypes.
Refining existing features and evaluating user interface designs.
Confirming product-market fit with real and lookalike audiences.
Assessing user feedback to minimise development risks.
Enhancing user and customer experiences.
Confirming the riskiest assumptions at speed.

Framework key methods:

Evaluative research studies and in-depth validation.
Quantitative and qualitative research methods and principles.
Profile and customer segment selection, sample sizing, and cadence.
Usability tests, user interviews, concept tests, and task analysis.
Gap analysis, pilot strategies, problem or opportunity statement creation.
Report generation, supporting material, and workshop validation.

Framework deliverables:

A detailed and consolidated research report, with qualified, actionable recommendations.
A comprehensive Miro Board detailing findings, ranging from a variety of methods.
An in-depth presentation, playing back the headline findings and justifications.
Artefacts including usability test results, interview write-ups, and journey updates.
Clear and actionable amends, alterations, or suggested changes to solutions.
Streamlining feature prioritisation based on user data and insights.

Solution Validation ensures that your product not only meets but exceeds user expectations, reduces risk throughout all development cycles, and fortifies success upon launch.

  • User research for the Viator app with UK and US participants
  • Usability test with users of the Missguided mobile app
  • Visualisation of a live video-based user interview between a Glue designer and a potential Viator client to gather feedback on the multi-site experiment design

Successful examples of Solution Validation

  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
  • Growing worldwide market share by 27.3%
  • Achieving user growth of 1.1m in 6-months
  • 37 critical UX recommendations identified
Customer journey map created by interviewing Viator app users

Viator

Research and validation for a leading travel app

  • 57 opportunities identified
  • Average 12 users participating every sprint
  • 57 opportunities identified
  • Average 12 users participating every sprint
  • 57 opportunities identified
  • Average 12 users participating every sprint
  • 57 opportunities identified
  • Average 12 users participating every sprint
A decorative image displaying our Research work with Hastings Direct

Hastings Direct

Research that identifies critical user insights

  • 4% channel revenue share for 9 consecutive months
  • YoY growth performance
  • 36% LFL, 37% LFL and 30% LFL growth
  • 4% channel revenue share for 9 consecutive months
  • YoY growth performance
  • 36% LFL, 37% LFL and 30% LFL growth
  • 4% channel revenue share for 9 consecutive months
  • YoY growth performance
  • 36% LFL, 37% LFL and 30% LFL growth
  • 4% channel revenue share for 9 consecutive months
  • YoY growth performance
  • 36% LFL, 37% LFL and 30% LFL growth
Wolseley UK customer using the desktop website

Wolseley UK

Progressive thinking for a digital future

  • 12 core features tackled
  • 186 pains points identified
  • 52 user interviews conducted
  • 12 core features tackled
  • 186 pains points identified
  • 52 user interviews conducted
  • 12 core features tackled
  • 186 pains points identified
  • 52 user interviews conducted
  • 12 core features tackled
  • 186 pains points identified
  • 52 user interviews conducted
Picture of several buildings being built that illustrates the area of work of Glue's client Eque2, construction management software provider

Eque2

Elevating two core business management platform experiences

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